OBA

Online behavioral advertising (‘OBA’) is defined as the practice of collecting “data from a particular computer or device regarding Web viewing behaviors over time and across Non-Affiliate Web sites for the purpose of using such data to predict user preferences OR interests to deliver advertising to that computer or device based on the preferences OR interests inferred from such Web viewing behaviors.” The purpose of OBA is to deliver relevant advertising to specific computers or devices in ways that enrich the consumer online experience.

As a visitor or customer of this website, you have the means to exercise choice regarding the collection and use of your data for OBA purposes.

Click on the following link for more information and to exercise these choices: